2019-09-12
Roots and Shawn Mendes Expand Partnership with Launch of Second Limited-Edition Capsule Collection Available Internationally
Roots ("Roots," "Roots Canada" or the "Company") (TSX: ROOT) a premium outdoor lifestyle brand, announces the launch of the second limited-edition Roots x Shawn Mendes capsule collection. The new collection, designed in collaboration with Toronto-born multi-platinum singer/songwriter, Shawn Mendes, will be available at select Roots stores across Canada and a downtown Toronto pop-up from September 4 to 6. In addition, the collection will be available internationally via roots.com starting September 5."With the launch of my foundation earlier this week, my upcoming hometown show and now the release of my second collaboration with Roots - I'm so grateful to have the support of this iconic Canadian brand and being able to give back with them. I hope everyone loves these pieces as much as I do," said Shawn Mendes.As part of the collection launch, Roots is creating an exciting Shawn Mendes fan experience, an immersive rose garden in the heart of downtown Toronto, steps away from Shawn's hometown stadium show. Comprising more than 10,000 fresh pink roses and complete with eight-foot tall sweeping rose beds, Shawn's fans will head down a flower-lined winding path to arrive at the custom designed Roots x Shawn Mendes pop-up store. The installation will be open daily from Wednesday, September 4 to Friday, September 6, the day of the concert."Given the amazing response to our first collaboration with Shawn, we are thrilled to be launching an even more extensive capsule collection and taking the partnership to the next level with a unique and immersive fan experience," said James Connell, Chief eCommerce and Customer Experience Officer. "As a proud Canadian-born brand, and longstanding supporter of Canadian talent, it is great to see one of our own achieve such global success and to join in the celebration."The limited-edition capsule collection includes: Salt & Pepper t-shirt ($48); black t-shirt ($48); sleeveless hoody ($78); capri sweatpants ($78); Salt & Pepper hoody ($128); black hoody ($128); lightweight bomber jacket ($178); and a custom-designed nylon Award Jacket ($498), handcrafted at the Roots Toronto Leather Factory.In support of the Shawn Mendes Foundation, a Roots x Shawn Mendes baseball cap ($40) will be available exclusively at the Toronto rose garden pop-up, with 100 percent of the profits donated to the foundation. Shawn's fans can also support his foundation by visiting any Roots store or roots.com between September 4 and 11 to buy a Roots Modern Leaf baseball cap ($28) in any of the seven available colours. One hundred percent of the profits from these sales will also be donated to the foundation up to $100,000.Click here to view Roots' profile....
2019-09-12
PenFed Credit Union Sponsors Inaugural Atlanta Veterans in Business Awards
Atlanta Business Chronicle Awards Honor Veteran Business Leaders and Organizations that Support ThemPenFed Credit Union, the nation's second-largest federal credit union, today announced its sponsorship of the 2019 Atlanta Business Chronicle Veterans in Business Awards. The inaugural awards will honor five veteran-owned businesses, five veterans in the workplace and will present one lifetime achievement award for support of the military community at an awards breakfast this Thursday, September 12."PenFed has proudly supported the defense community since our founding in 1935, and we are honored to partner with Atlanta Business Chronicle to celebrate business leaders who support the military community in Georgia," said James Schenck, President and CEO of PenFed Credit Union and CEO of the PenFed Foundation.Retired Army Master Sgt. Cedric King will be the keynote speaker for the breakfast. King is a paraplegic wounded warrior who transformed himself into a marathon runner, motivational speaker and entrepreneur.The 2019 honorees were selected by a rigorous panel including Atlanta Business Chronicle editors:Lifetime Achievement AwardBernie Marcus, Co-founder, The Home Depot and Chairman, The Marcus FoundationOrganizations that Support VeteransTop Dogg K9 FoundationVETLANTAVeteran Owned BusinessesJae Brown, CEO, Vekter Management, LLCOrrin Hudson, Executive Director, Be Someone Inc.Erica Parks, Founder and Organizer, Camouflage Me NotRalph Roeger, Owner, Semper Fi Bar & GrilleJoseph Sroka, Managing Member and Chief Investment Officer, NovaPoint CapitalVeterans in the WorkplaceMatt Jarratt, Director, Cushman & WakefieldDaniel Kaufman, Former President and CEO, Gwinnett Chamber of CommerceBob Mathews, President and CEO, Colliers International AtlantaDebbie McKinley, Director, The Home DepotTony Parker, CEO, Pond & CompanyPenFed also sponsored a 2019 Veterans in Business Awards event in Washington D.C. May 20 and will be sponsoring a third event in San Antonio October 10.PenFed Foundation, affiliated with PenFed Credit Union, has provided more than $30 million in financial support to over 130,000 veterans, active-duty service members, families and caregivers since its founding in 2001.The PenFed Foundation Veteran Entrepreneur Investment Program (VEIP) launched last year with a Foundation contribution and matching funding of up to $1 million from PenFed Credit Union. The program provides veteran-owned start-ups with seed capital to build and grow their businesses, creates a robust network for veteran-owned businesses to succeed and enables the PenFed Foundation to perpetually reinvest returns in future veteran-owned businesses.As part of PenFed's commitment to supporting the national defense community, PenFed spends 25% of its recruiting budget on military recruiting and collaborates with dozens of military employment organizations. Veterans interested in careers with a military-friendly company are welcome to join PenFed's Military Talent Pool.Click here to view PenFed Credit Union's profile....
2019-09-12
Sun Life partners with Radio-Canada's 100 génies TV show
Sun Life Financial Inc. (TSX: SLF) (NYSE: SLF) is proud to partner with 100 génies, a new Radio-Canada quiz show hosted by Pierre-Yves Lord. The show is a battle of wits between one hundred of the brightest 14-to-17-year-olds in the country, with a chance to win $26,000 in contributions to a Sun Life Registered Education Saving Plan.Questions will challenge contestants on a wide range of topics so contestants and viewers alike will have the chance to hone their knowledge of different ways of achieving financial well-being. This is one more of Sun Life's many initiatives to help build sustainable, healthier communities for life."Quick minds and amazing general knowledge will be on display starting this evening on ICI Radio-Canada Télé's new show. Sun Life is proud to encourage young people to flourish intellectually. We believe in supporting their education and helping them develop an interest in investment, financial well-being and financial planning," said Robert Dumas, President and Chief Executive Officer of Sun Life Quebec.The show will air on ICI Radio-Canada Télé, Thursday evenings at 8 p.m.Click here to view Sun Life's profile....
2019-09-11
ArcBlock Officially Joins Erlang Ecosystem Foundation as a Founding Sponsor
 ArcBlock, a leading blockchain platform and 3.0 ecosystem enabling developers and businesses to build decentralized applications and custom blockchains easily, announced today that it has officially become a Founding Sponsor of the Erlang Ecosystem Foundation.ArcBlock has been a strong supporter of the Erlang Ecosystem and has built their blockchain development platform using Erlang and Elixir and is the only blockchain platform today that also leverages Erlang BEAM to take full advantage of features such as OTP and running Smart Contracts on BEAM to deliver a highly-available, fault-tolerant environment for developers and businesses. ArcBlock's ready-made developer features include a complete blockchain development framework and toolset, proof-of-stake ecosystem, on-chain governance, hot upgrades, and protocol updates with 99.999% availability.  ArcBlock's goal is to allow anyone to build, run, and use decentralized applications and custom blockchains with ease and combine it with the power of cloud computing including the recently launched available of ArcBlock's ABT Blockchain Node on Azure and AWS. "By sponsoring the foundation, we are expanding our support and belief that building our blockchain platform using Erlang and the supporting ecosystem including BEAM is a perfect match. Because of this, ArcBlock is able to deliver a highly distributed, scalable environment that solves many of today's challenges for developers and businesses when building decentralized applications or custom blockchains," said Tyr Chen, VP of Engineering at ArcBlock.  "We can support massive amounts of concurrent activity, real-time messaging and non-stop operations out of the box, as well as a wide range of tools that enable developers to focus on their applications while the platform does the rest."The Erlang Ecosystem Foundation was launched in early 2019 at the Code BEAM SF conference and was created to drive further development and adoption of Erlang, Elixir and other technologies based on BEAM, the Erlang Virtual Machine.  Current sponsors include leading companies such as Cisco, Ericsson, Erlang Solutions and now ArcBlock. "We are thrilled to have ArcBlock join us as a Founding Sponsor," remarked Desmond Bowe, EEF Marketing Lead.  "ArcBlock's investment in the Erlang Ecosystem will help drive the technical progress of the platform and continued growth in the community.  It's exciting to see another successful company harnessing the power of BEAM technologies."Click here to view ArcBlock's profile....
2019-09-11
USA RUGBY AND J.CREW AGREE ON FORMALWEAR PARTNERSHIP
J.Crew inked as Official Suiting Provider and Official Formalwear Partner to USA Rugby Men’s and Women’s EaglesPartnership provides custom formalwear to the Men’s Eagles ahead of Rugby World Cup 2019 campaign, additionally outfitting Women’s Eagles XVs.In tandem, J.Crew and USA Rugby Official Kit Provider, Canterbury, have also launched new line of classic rugby shirts now available to fans and supporters alike. USA Rugby today announced a one-year formalwear partnership with J. Crew, where the clothing line will become the Official Suiting Provider and Official Formalwear Partner to the USA Men’s Eagles during their Rugby World Cup 2019 campaign.“Very happy to welcome this new collaboration with J.Crew, and additionally excited to involve Canterbury,” noted USA Rugby Commercial Director, Mark Griffin, “The tradition of the sport is what remains most memorable as players, so providing this incentive to the Men’s and Women’s Eagles is gratifying.”As part of the partnership, J. Crew will outfit the Men’s and Women’s Eagles with custom formalwear, as is tradition with major tournament and global competitions. J.Crew is also partnering with USA Rugby Official Kit Supplier, Canterbury, in developing a line of classic rugby shirts. In July, a group of Men’s Eagles joined J.Crew for an exclusive introduction to the line of apparel that is now available online.“J.Crew’s classic rugby shirts have been a staple of the brand for many years which made the collaboration with USA Rugby Official Kit Supplier a natural choice,” says Dan Winkworth, VP of Men’s Design. “As a lifelong Rugby fan, I’m thrilled to get the opportunity to work on this and help keep the USA Rugby team looking sharp.”J.Crew, known for its classic Ludlow suit, offers casual classics and formalwear that feels of-the-moment season after season, decade after decade. Known for its classic authentic perspective and incredible collaborations, J.Crew brings the established influence of style to each National Team while competing on the global stage.Click here to view J. Crew's profile....
2019-09-11
Owlkids and the Natural Sciences and Engineering Research Council Partner for the 3rd Annual National Science Reading Day!
After two successful years, Owlkids, publisher of Chirp, Chickadee, and OWL magazines has partnered again with the Natural Sciences and Engineering Research Council (NSERC) to celebrate the 3rd annual National Science Reading Day on September 18, 2019, as part of Science Literacy Week.Young Canadians ages 3 to 17 and their classrooms are invited to devote a period of the day between September 17 and 19 to science readings, as well as to enter a Canada-wide contest celebrating National Science Reading Day. There are over $3,000 in prizes to be won, including four classroom prizes and five individual prizes consisting of magazines and books from Owlkids, DK Books, Simon & Schuster Canada, Nimbus Publishing, Adventure Press, Common Deer Press, and Let's Talk Science.By celebrating National Science Reading Day, Owlkids and NSERC aim to promote the benefits of STEAM (science, technology, engineering, arts, and math) to children and youth."Spending time reading science-related publications, such as non-fiction books, websites, magazines, graphic novels and science-fiction novels, helps children to open their minds to all the world has to offer and to imagine what could be," shares Owlkids publisher, Angela Keenlyside."Science literacy‎ helps foster kids' curiosity and allows them to understand the world around us and shape a better future. Reading great science-related books or doing fun science-related experiments at home and at school are great ways to kick-start their love of science," explains Jesse Hildebrand, founder of Science Literacy Week.For full contest information, please visit owlkids.com/sciencereadingday For the French-language contest, visit jelislascience.com/Click here to view OwlKids' profile....
2019-09-10
Twitch kicks off partnership with the Raiders & Allegiant Stadium
Twitch, the leading service and community for multiplayer entertainment, today announced a partnership with the Raiders as a founding partner of Allegiant Stadium in Las Vegas starting in 2020. The partnership will include a Twitch-branded lounge in the lower level of Allegiant Stadium, featuring interactive elements that are native to the Twitch experience, including streamer stations, Twitch viewing screens, esports competitions and future Twitch events. The Twitch lounge will also bring Twitch’s unique live streaming capabilities and active community to a variety of entertainment experiences that will take place at the Allegiant Stadium, such as top-billed sporting events, concerts, esports competitions and more in the years ahead.“At Twitch, we are constantly looking for new ways to engage with our community online and IRL. Being a founding partner at Allegiant Stadium is a perfect opportunity for Twitch to converge our passionate gaming and live esports community with the world of traditional sports,” said Sara Clemens, Chief Operating Officer at Twitch. “As part of our long-term vision for multiplayer entertainment, we are excited to elevate the spectator experience at live events in the heart of the Entertainment Capital of the world.”Among the many events and experiences coming to Allegiant Stadium and sponsored by Twitch are the following:Esports Competitions: Twitch is the home of esports and will be leveraging the company’s partnership with Allegiant Stadium to host a variety of real-world events and cement Las Vegas as the global hub for esportsTwitch Events: Twitch will host a wide range of live events at Allegiant Stadium “We’re thrilled to announce our partnership with Twitch as the Official Streaming Platform of the Raiders and Allegiant Stadium,” said Raiders President, Marc Badain. “The Twitch Lounge will elevate the spectator experience for Raiders fans in a brand new way — bridging the connection between fans in the stadium and at home unlike ever before.”Click here to view Twitch's profile....
2019-09-10
MindPath Care Centers Sponsoring Annual Foundation of Hope Charity Dinner and Auction
Committed to community involvement to help increase access to mindcare and raise awareness of addiction recovery for North Carolina residentsMindPath Care Centers, the state's largest outpatient mental and behavioral healthcare provider, is pleased to announce sponsorship of Evening of Hope, the annual charity dinner and auction benefiting The Foundation of Hope for Research & Treatment of Mental Illness. The event will take place Wednesday, September 18, 2019, at the Pavilion at the Angus Barn in Raleigh, N.C. Proceeds will help The Foundation of Hope continue to invest in scientific research and initiatives related to mental health.This year's event welcomes Emmy-award-winning investigative journalist, TV anchor, author and mental health advocate Elizabeth Vargas as keynote speaker. The event also includes a five-course dinner, live auction and silent auction. Jeff Williams, CEO of MindPath Care Centers at Carolina Partners, and R. Dewayne Book, M.D., Medical Director of the Addiction Recovery Center at MindPath Care Centers, will also be in attendance."We are very excited about this opportunity to sponsor this event," says Williams. "At MindPath, we are committed to reducing the stigma associated with behavioral health treatment and to improving access to mindcare. Community involvement, including partnering with The Foundation of Hope and participating in events like Evening of Hope, is a vital part of raising awareness of the importance of mindcare in overall healthcare outcomes.""The Addiction Recovery Center at MindPath Care Centers is dedicated to highlighting the importance of quality mindcare for individuals struggling with addiction," says Dr. Book. "As our nation faces an epidemic of opioid dependence, it is important to raise scientific awareness of the nature of addiction and offer real hope that treatment provides through appropriate mindcare."For tickets or more information, call the Foundation office at 919-781-9255, or contact Blair Smallman at blair@walkforhope.com. More information about Evening of Hope is available at walkforhope.com/events/evening-of-hope.Click here for to view MindPath Care Center's profile....
2019-09-10
Key Sponsors Enable National High School Space Challenge
The Air Force Association (AFA) announced sponsors for its StellarXplorers program, the National High School Space Challenge. L3Harris Technologies, Aerojet Rocketdyne, and SpaceX have generously renewed their sponsorship for the coming season. RocketLab is generously supporting the StellarXplorers program for the first time in this 2019-2020 season. Student registration is currently open through October 5. A nationwide program, StellarXplorers invites teams of students to use space systems engineering principles to solve a problem remotely through four rounds. High school students involved in any youth organization, including high schools, Boys & Girls Clubs, Scouts, and home-schooled students, may participate. Winners receive an all-expenses-paid trip to the National Finals, which will be held in April 2020 at the Space Center Houston."StellarXplorers is making great strides in introducing STEM disciplines and aerospace engineering to more students, including women and under-represented minorities," said Jim Hannam, AFA Vice Chairman of the Board for Aerospace Education. "Students gain experience and confidence in problem solving, analytical skills, teamwork and leadership."L3Harris has renewed at the StellarPlatinum level for the second year. Aerojet Rocketdyne increased its level of support from StellarSilver to StellarGold, while SpaceX renewed at the StellarSilver level; RocketLab will also sponsor at StellarSilver. The National High School Space Challenge uses space system engineering as the means to inspire and motivate students to pursue education and careers in science, technology, engineering, and math (STEM) fields. The program has three components: analysis software and training, educational resources, and competition materials. Teams of two to six students compete from "home" for a chance to earn an all-expenses-paid trip to the National Finals.StellarXplorers is building a pipeline of talent for the future of government and industry to supplement and succeed an aging STEM workforce. According to a survey of previous participants, students indicated they gained an appreciation of aerospace, enjoyed being on a team, and more importantly had fun.  A whopping 94 percent said they intend to pursue education and a career in aerospace engineering, based on their experiences in StellarXplorers.To register a team or find more information, visit www.stellarxplorers.org.Click here to view L3Harris' profile.Click here to view Aerojet Rocketdyne's profile.Click here to view SpaceX' profile...
2019-09-09
Viking Announces Partnership With The Upcoming Downton Abbey Film And Expanded Privileged Access To Highclere Castle
New "Great Homes" Cruise Extension Offers Additional Privileged Access to Highclere Castle, the filming location of "Downton Abbey"Viking® (www.vikingcruises.com) today announced it has partnered with Focus Features, Universal Pictures and Carnival Films for the release of the new full-length film Downton Abbey, based on the Emmy® Award-winning series. Viking became a household name during its sponsorship of the celebrated series MASTERPIECE through the years Downton Abbey aired on PBS, and this new premier partnership builds on the company's continued commitment to enriching cultural programming. Today marks the film's global premiere in London, which will be in U.S. theaters on September 20.For years Viking has offered a variety of ways for its guests to experience life at Highclere Castle, the filming location of Downton Abbey. In celebration of the premiere, the company today unveiled a new Pre/Post Cruise Extension, Great Homes, Gardens & Gin, which was designed to give guests an exclusive look at several country estates that have served as the settings of acclaimed PBS and MASTERPIECE productions. Starting in 2021, the new five-day extension will be available on Viking's Rhine Getaway river cruise itinerary and British Isles Explorer ocean cruise itinerary and allows guests to explore Oxford and experience English country life. The program includes Viking's Privileged Access® tour of Highclere Castle, as well as a visit to Broughton Castle, home to the influential Fiennes family, whose members include the renowned British explorer Sir Ranulph Fiennes and actors Ralph Fiennes and Joseph Fiennes. The castle also served as a setting for the award-winning MASTERPIECE series Wolf Hall. As part of the extension, guests will visit Chavenage House in the Cotswolds, best known for its appearance in the MASTERPIECE series Poldark – and stroll the gardens of Highgrove House, the private home of Charles, The Prince of Wales. While visiting Highclere Castle, guests will have an opportunity to taste the recently-launched Highclere Castle Gin, a super-premium London Dry Gin inspired by botanicals from the castle's gardens. The extension also includes a visit to the nearby Bombay Sapphire Distillery to learn the history and production of gin."Many of our guests were introduced to both Viking and Highclere Castle while watching the Downton Abbey series. For this reason, we are linked in the minds of many Downton Abbey fans," said Karine Hagen, Executive Vice President of Viking. "Partnering for the release of the new film is a natural extension of our close relationship with Highclere Castle and our close personal friendship with the Earl and Countess of Carnarvon – with whom we proudly created Viking's highest-rated cruise extension.""Not only are Viking and Highclere linked through Downton Abbey, but Karine and I are linked through life and our dogs, and we warmly welcome our extended Viking family to explore our home," said Lady Carnarvon.Viking & Highclere CastleToday's announcement of the new extension visiting Highclere Castle, the home of the Earl and Countess of Carnarvon, builds on the success of Viking's longstanding relationship with the Carnarvon family. In addition to the new Great Homes, Gardens & Gin cruise extension, Viking also offers Oxford & Highclere Castle – its highest-rated Pre/Post Cruise Extension, which is available for guests on select river and ocean cruise itineraries. This Privileged Access extension was co-created and made possible by Karine Hagen and the Carnarvon family. The extension provides guests with an exclusive three-day experience in the rolling hills of England's countryside with a champagne welcome and a tour of the castle and estate. Earlier this year, Viking also announced the five-day British Collections of Ancient Egypt, a Pre-Cruise Extension for the Pharaohs & Pyramids Nile River cruise itinerary, which gives guests an introduction to Egyptian antiquities in preparation for their Nile experience, and includes retracing the steps of the world's most famous Egyptologist, Howard Carter, and his benefactor, the 5th Earl of Carnarvon. Guests experience Privileged Access to archives and museum exhibits not normally accessible to the public, and at Highclere Castle, have the opportunity view the earl's magnificent private collection of Egyptian artifacts.  The Viking WayThe Viking Way® of exploration goes beyond the expected and iconic, providing guests with itineraries that feature Local Life, Working World and Privileged Access experiences. Local Life excursions shine a light on everyday activities, such as Viking Chef-hosted trips to local farmers' markets, tea at home with local residents and visits with local schoolchildren. Working World excursions feature behind-the-scenes "making of" experiences, illuminating destinations through their most famous exports, such as factory and farm visits. Privileged Access excursions include experiences such visiting St. Petersburg's Hermitage Museum "behind closed doors;" a private cooking class in a Tuscan castle; three different extensions that visit Highclere Castle, the filming location of Downton Abbey; and an exclusive dinner in the Churchill War Rooms in London.Booking DetailsFrom now through September 30, 2019, U.S. residents can take advantage of special savings on cruise fares, and up to free air on select 2019, 2020 and 2021 ocean and river itineraries.Click here to view Viking Cruises' profile....